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SAGE library of marketing

データ種別 図書
出版者 London : SAGE
本文言語 und

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1 Macromarketing - a global focus : marketing systems, societal development, equity & poverty / edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II : set - v. 4. - London : Sage , 2009
2 . Nonprofit marketing ; v. 1 The evolution of nonprofit marketing / edited by Elizabeth Parsons, Pauline Maclaran and Mark Tadajewski Los Angeles [Calif.] : Sage , 2008
3 . Service marketing / edited by Steve Baron ; v. 1 The development of ideas for the marketing of services Los Angeles ; London : SAGE , 2010
4 . Marketing ethics / edited by N. Craig Smith and Patrick E. Murphy ; v. 1 Foundations of marketing ethics / edited by N. Craig Smith and Patrick E. Murphy Los Angeles : Sage , 2012
5 . New directions in critical marketing studies ; v. 1 Critical marketing and critiques of marketing / edited by Mark Tadajewski and Robert Cluley Los Angeles : Sage , 2013
6 . Philosophy of marketing ; v. 1 Historical and philosophical overview / edited by Mark Tadajewski, John O'Shaughnessy and Michael Hyman London : SAGE , 2014
7 . New directions in consumer research ; v. 1 Practices / edited by Paul Hewer, Kathy Hamilton and Aliakbar Jafari Los Angeles : SAGE Reference , 2015
8 . Nonprofit marketing ; v. 2 Nonprofit marketing : sectoral applications / edited by Elizabeth Parsons, Pauline Maclaran and Mark Tadajewski Los Angeles [Calif.] : Sage , 2008
9 . Service marketing / edited by Steve Baron ; v. 2 The creation of the sub-discipline of services marketing Los Angeles ; London : SAGE , 2010
10 . Marketing ethics / edited by N. Craig Smith and Patrick E. Murphy ; v. 2 Positive marketing ethics / edited by N. Craig Smith and Patrick E. Murphy Los Angeles : Sage , 2012
11 . New directions in critical marketing studies ; v. 2 Conceptual and ethical critiques / edited by Mark Tadajewski and Robert Cluley Los Angeles : Sage , 2013
12 . Philosophy of marketing ; v. 2 General theory and the realism versus relatism debates / edited by Mark Tadajewski, John O'Shaughnessy and Michael Hyman London : SAGE , 2014
13 . New directions in consumer research ; v. 2 Sharing / edited by Paul Hewer, Kathy Hamilton and Aliakbar Jafari Los Angeles : SAGE Reference , 2015
14 . Nonprofit marketing ; v. 3 Key debates and contemporary issues in nonprofit marketing / edited by Elizabeth Parsons, Pauline Maclaran and Mark Tadajewski Los Angeles [Calif.] : Sage , 2008
15 . Service marketing / edited by Steve Baron ; v. 3 A focus on customer experience and the changing roles of customers and consumers Los Angeles ; London : SAGE , 2010
16 . Marketing ethics / edited by N. Craig Smith and Patrick E. Murphy ; v. 3 Normative marketing ethics / edited by N. Craig Smith and Patrick E. Murphy Los Angeles : Sage , 2012
17 . New directions in critical marketing studies ; v. 3 Power, resistance and marketplace boundaries / edited by Mark Tadajewski and Robert Cluley Los Angeles : Sage , 2013
18 . Philosophy of marketing ; v. 3 Alternative and multiple paradigms / edited by Mark Tadajewski, John O'Shaughnessy and Michael Hyman London : SAGE , 2014
19 . New directions in consumer research ; v. 3 Politics / edited by Paul Hewer, Kathy Hamilton and Aliakbar Jafari Los Angeles : SAGE Reference , 2015
20 . Service marketing / edited by Steve Baron ; v. 4 Towards a unifying marketing approach through service Los Angeles ; London : SAGE , 2010
21 . Marketing ethics / edited by N. Craig Smith and Patrick E. Murphy ; v. 4 Ethical issues in marketing / edited by N. Craig Smith and Patrick E. Murphy Los Angeles : Sage , 2012
22 . New directions in critical marketing studies ; v. 4 The structuring of marketing and consumer practice / edited by Mark Tadajewski and Robert Cluley Los Angeles : Sage , 2013
23 . Philosophy of marketing ; v. 4 Rethinking concepts / edited by Mark Tadajewski, John O'Shaughnessy and Michael Hyman London : SAGE , 2014
24 . New directions in consumer research ; v. 4 Spaces / edited by Paul Hewer, Kathy Hamilton and Aliakbar Jafari Los Angeles : SAGE Reference , 2015
25 . Marketing ethics/ edited by N. Craig Smith and Patrick E. Murphy ; v. 5 New and emerging ethical issues in marketing / edited by N. Craig Smith and Patrick E. Murphy Los Angeles : Sage , 2012
26 . Philosophy of marketing ; v. 5 Consumer studies / edited by Mark Tadajewski, John O'Shaughnessy and Michael Hyman London : SAGE , 2014

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別書名 異なりアクセスタイトル:Sage library in marketing
書誌ID B000412722
NCID BA8005120X